ISHU Presents First Collab with Retailer Joe & the Juice
In January of 2019, ISHU stepped into its first interior design collaboration with Joe & the Juice, a coffee and juice shop in Soho in London. Joe & the Juice is now decked out with ISHU pillow cases with anti-flash technology cleverly built-in to fashionable design. The future of the ISHU x Joe & the Juice collab will bring additional interior design accessories like wallpaper, and more.
Joe & The Juice's extensive network, exceeding 380 stores worldwide, showcases its dominant market presence. This reach provides ISHU with invaluable exposure to a diverse, international customer base.
This partnership amplifies ISHU's visibility, aligning it with a brand that embodies a modern, dynamic lifestyle, and leveraging the immense reach of the global Joe & The Juice brand.